After the year we’ve had, most business readily acknowledge that having an online presence of some sort is important. This is because while many businesses had to stop working due to covid-19 restrictions, those with websites didn’t need to. This led to increased income and market share for some during those difficult times. However, did everyone with a website enjoy increased sales and market share? Certainly not. For example, if your website was not built to handle ecommerce sales and contact requests, owning it wouldn’t have helped. In such a case, you would have needed to perform a website redesign or hire someone to do it.
Achieving success in business is a tremendous task that is rarely achieved by mistake. Rather, it is an intentional process that involves careful planning, hard work, and strategy among other things. However, a good number of entrepreneurs just don’t know how to achieve such success. Statistics indicate that 65% of new businesses will not survive their fifth year and less than 25% to year fifteenth. That says a lot. Nevertheless, we believe that there is hope for new and upcoming businesses.
Someone once said that fathers are like the sun; important but barely noticed until they go missing. Much like the sun, fathers provide warmth, vision, protection, and other resources for their family day in, day out. Sadly though, they are rarely ever celebrated as much as they should. Hence, every year, on the third Sunday in June, we all get together to honor our fathers and father figures. While this singular annual appreciation day is hardly enough, it does give us a chance to express our gratitude. With this year’s Father’s Day just around the corner, we wanted to share some heartwarming quotes about fatherhood with you.
Perhaps one of the best things about life is the fact that anyone can achieve success, if they know how. And while luck, opportunity, and risk-taking do factor into its achievement, it is ultimately decided by specific rules of success. To put it differently, success is never a mistake but is rather the result of following certain principles of life. Furthermore, we could say that one’s measure of success depends on how well those rules are followed. However, how can one ever achieve success if those success rules are not known to begin with? The truth is that most people fail, not because they are failures, but because they don’t know how to succeed.
This is 2021 and today, the world and the way we get things done have evolved tremendously. For example, marketing and advertisement techniques are no longer what they used to be. In fact, whether for good or bad, one thing is certain; digital marketing is here to stay. However, what are the advantages and disadvantages of digital marketing? Is it possible that traditional marketing methods were better than methods we use today? In this post, we will compare of those differences with the aim of showing the benefits of digital marketing.
Every businessperson goes into business for one primary purpose; to make profit. And while there may be other reasons why a business gets started, this is most often the fundamental reason. However, making a profit requires several things such as products, an efficient team, and an effective sales strategy. In our opinion, the right sales strategies are just as important as products because they are needed to make profit. Sadly, this is the dilemma of many businesses; they have excellent products but do not have an effective sales strategy. So, in this post, we will share five effective, proven sales strategies that have worked for entrepreneurs and startups.